Shopify Supply Theme Review: Is It Best for Large Catalogs?

October 10, 2021 3 min read
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If you are just getting started with Shopify and looking for the perfect free theme, you might be overwhelmed by the choices. In this post, we are taking a deep dive into the Supply theme.

Note: This review is part of a larger analysis of every free Shopify theme available on the Theme Store. If you are exploring all your options, I recommend checking out my full overview video linked at the end of this post.

Overview: Built for Large Catalogs

The specific pitch for the Supply theme is that it is built for large catalogs. It is the first theme in our review series that explicitly claims this specialization.

When browsing the demo stores, you will notice they often feature high-SKU businesses, such as camera equipment retailers or watch stores. The layout is reminiscent of major electronics retailers like Best Buy—focused heavily on organizing large amounts of data and products rather than purely on brand storytelling.

Key Layout Features

  • Sidebar Collection Filtering: A major utility for helping customers narrow down products.
  • Homepage Structure: Includes a main slideshow, featured collections, and specific sections designed to highlight multiple product categories immediately.

Technical Features and Customization

When we look under the hood in the Shopify Customizer, Supply offers a standard but functional set of tools.

Sections Available

Most of the sections are standard fare for free Shopify themes:

  • Image with Text (Left/Right)
  • Slideshows
  • Featured Products
  • Newsletter
  • Map and Rich Text
  • Embedded Video

While it covers the basics, there are not many unique animation sections or dynamic blocks found in more modern, premium themes.

Navigation and "Shop By" Filtering

The most distinct feature of Supply—and its main selling point—is found on the collection pages.

Unlike the Debut theme, Supply includes a native "Shop By" sidebar. This appears to rely on product tags to create a filtering menu on the left side of the screen. For a store with hundreds of products, this utility is essential. It allows users to click through specific attributes (like "Lens Type" or "Brand") without leaving the collection page.

Additionally, the main navigation menu supports a hover drop-down interaction, which helps improve user experience (UX) on desktop devices.

Cart Functionality

When a user adds an item to the cart, Supply utilizes a pop-up modal rather than redirecting immediately to a dedicated cart page or using a drawer. This keeps the user on the product page, encouraging them to continue shopping—a vital feature for high-volume stores.

Aesthetics and Design

Based on the reviews (approximately 60% positive at the time of recording) and my own analysis, Supply is a utilitarian theme.

  • Pros: It is clean and organizes data well. It gets the job done for extensive inventories.
  • Cons: It is aesthetically plain. It lacks smooth animations or unique visual flairs.

If you are selling luxury goods where brand vibe is more important than sorting through 500 SKUs, this might feel too sterile.

The Verdict: A-Tier

Is Supply the best free theme?

If you have a massive inventory, it is a strong contender. However, for most general use cases, you might be better off with Debut or Brooklyn, which offer a more modern look and feel.

That said, Supply is significantly better than older, more restrictive themes like Minimal, Boundless, or Simple.

My Rating: A Tier

It is a versatile, functional theme that delivers on its promise for large catalogs, even if it lacks the "S Tier" polish of Shopify's top free offerings.


Do you use the Supply theme for your large inventory store? Let me know in the comments if the sidebar filtering is the main reason you chose it!

Will Misback

About Will Misback

I build the systems that turn traffic into profit. As a Shopify development consultant, I eliminate bottlenecks and engineer systems tied to your bottom line: reducing costs, raising LTV, and maximizing AOV. I combine full-stack development, conversion rate optimization, and strategic analytics to deliver results that pay for themselves.

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